Regional Marketing Manager

Job Title: Regional Marketing Manager

About the Role

An exciting opportunity has arisen for a dynamic Regional Marketing Manager to join a fast-growing, forward-thinking organisation with ambitious expansion plans. We’re investing heavily in marketing and communications and are looking for someone who thrives in a fast-paced, creative environment where no two days are the same.

You’ll play a pivotal role in shaping the regional marketing strategy, delivering impactful local campaigns, and ensuring each site is recognised and valued within its community. This is a hands-on role suited to a proactive, creative marketer who enjoys bringing ideas to life and seeing measurable results.

Key Responsibilities

• Deliver standardised marketing plans for new site launches, ensuring objectives, timelines, and performance targets are achieved.

• Design and implement localised marketing plans tailored to the unique characteristics, challenges, and opportunities of each site.

• Build strong relationships with local teams, communities, and networks to strengthen brand visibility and engagement.

• Identify and execute creative, high-impact local campaigns that stand out in the market.

• Collaborate with the central marketing team (PR, digital, campaigns, brand) to deliver consistent messaging and cohesive marketing activity.

• Support local teams with social media activity and community engagement.

• Create and update marketing materials and artwork in line with brand guidelines.

• Manage and produce local video and content projects.

• Track marketing performance, measure ROI, and report results to senior leadership.

• Bring energy, creativity, and commercial acumen to every project.

About You

• Proven success delivering local or regional marketing campaigns that drive measurable results.

• A self-starter with strong creative instincts, initiative, and the confidence to test new ideas.

• Excellent communication and relationship-building skills, with the ability to engage stakeholders at all levels.

• Strong project management and organisational skills with attention to detail.

• Commercially minded, able to balance creativity with strategic impact.

• Experienced in managing the full marketing mix, including digital, content, and offline campaigns.

• Willing to travel within the region (a car and full driving licence are essential).

This role is field-based and will require regular travel across regional sites.